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This guide walks you through a complete workflow for discovering creators, fetching their data, and analyzing their content and audience.

Step 1: Find a Creator Profile

Start by fetching a creator’s profile using their platform-specific ID:

Step 2: Get Basic Profile Information

The profile response includes essential information:
Key fields:
  • statistics: Follower counts, view counts (YouTube) or estimated views (Twitch)
  • statistics.views_estimated: Estimated total views for Twitch profiles (calculated using our algorithms)
  • is_partner, is_affiliate, is_mature: Twitch-specific status flags
  • last_active_at: When the creator last posted content
  • updated_at: When the profile data was last refreshed

Step 3: Fetch Creator Content

Get recent content from the creator:

Step 4: Analyze Content Statistics

Content items include detailed statistics:
Statistics to analyze:
  • statistics.views.sum: Total views
  • statistics.viewers.avg: Average concurrent viewers
  • statistics.watched_minutes.sum: Total watch time

Step 5: Get Creator Analysis

For deeper analysis, fetch creator analysis (costs 100 quota units):

Step 6: Analyze Audience

Get detailed audience demographics (costs 100 quota units):

Step 7: Cross-Platform Discovery

Use socials data to find the same creator on other platforms (costs 10 quota units):

Complete Example Workflow

Use Cases

Brand Partnership Discovery

Content Performance Analysis

Multi-Platform Presence

Best Practices

Start with basic profile data before fetching expensive advanced insights. Only use advanced/audience endpoints when needed.
  • Cache profile data: Profile data doesn’t change frequently; cache it
  • Paginate content: Use cursor pagination to fetch all content efficiently
  • Batch operations: Use bulk endpoints when fetching multiple creators
  • Monitor quota: Advanced endpoints cost 100 quota units each
  • Handle missing data: Some creators may not have advanced insights available

Quota Considerations

Total for full analysis: ~212 quota units per creator Consider caching advanced insights since they’re expensive and don’t change frequently.